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What are Customer Relationship Management (CRM) Software?

What Is CRM?

CRM, also known as Customer Relationship Management can be understand as the software which was developed to improve the customer services and to make the customer services much more efficient.

CRM Software act as the single tools which has the ability to bring your sales, marketing, customer support services at one place and helps you to manage them at one single platform.

Who uses a CRM system?

CRM System can be easily customized and changed by the different Organisations and companies according to their needs and requirements. The CRM software can be used by the any business types and size for increasing their sales, marketing, and customer support services i.e, Small Scale Startups, Large Organizations, Real-estate, Healthcare, Insurance and the list goes on and on….

Customer relationship management systems can be easily customized to meet the specific needs of any business type and size. Start-ups, large enterprises, and verticals like real-estate, healthcare, insurance, legal, media, restaurants, travel, banking, tax, freelancers, and non-profits all use a customer relationship management software for increasing their sales, marketing, and customer support efforts.

With CRM you get,

300%

Improvement in
lead conversion rates.

41%

Revenue increase
per sales person.

27%

Improvement in
customer retention.

24%

Decreased
sales cycles

23%

Decreased sales and
marketing costs.

Here is a list of some famous CRM Software

Salesforce helps you to connect to your customer in a whole new way to build more meaningful and lasting relationship. With a single view of every customer interaction you can sell, service and market. With the help of salesforce you will get more lead, close more deals much faster, Increase customer loyalty, retention and satisfaction. You can also manage your business anytime and anywhere.

Full feature package: Salesforce Lightning Professional

Cost when billed annually: $75 per user, per month

Cost when billed monthly: n/a

Pipedrive focuses your mind on the pipeline and shuffles deals with due activities to the top in the list. In pipedrive your emails, calls, progress are tracked automatically. Pipedrive is rated the easiest sales tool to implement by leading software site. Pipedrive supports visual indicators which shows you where to focus and what actions are needed to close more sales.

Full feature package: Pipedrive Platinum

Cost when billed annually: $62.50 per user, per month

Cost when billed monthly: $75 per user, per month

In Microsoft dynamics you can engage with customers on any channel or device. You can personalise your services and deliver them fast. You can innovate with an application that is easy to tailor, extend and connect to other applications also which are already in use.

Full feature package: Dynamics 365 Plan

Cost: Starting at $210 per user, per month

Hubspot is a developer and marketer of the software products, it was founded 2006. Hubspot provide tools for social media marketing, content management, web analytics, landing page and search engine optimization. CRM has Integration Features of salesforce.com, sugarCRM, Netsuite, Microsoft Dynamics CRM and more.

Full feature package: HubSpot CRM is not a “full feature” CRM, and lacks reporting and certain sales process capabilities out of the box.

Cost: Free. Reporting can be added for $200/month

Zoho uses a open application programming interface for its writer, sheet, show, creator, meeting and product planner.it also has plugins into Microsoft excel and word, and plugins for Firefox. Zoho CRM has the some features like procurement, inventory, and some accounting functions from the realm of ERP. The free version is limited to 10 users only.

Full feature package: Zoho Enterprise

Cost when billed annually: $35 per user, per month

Cost when billed monthly: $45 per user, per month

amoCRM is very easy to use and also very powerful CRM Solution for the Organisations.it was founded in 2004 .The amoCRM is first CRM company to introduced integration with messaging application.It has easy to use pipeline management of data and information.it also gives a feature of sale automation to its users.

Full feature package: amoCRM Enterprise

Cost: $45 per user, per month, with a six-month minimum commitment

Nutshell is powerful and flexible enough to fit every to fit every sales model. Nutshell software helps in sales automation, We can manage our contacts and emails. We get the feature of reporting and performance tracking. It also offer pipeline management and friendly customer care.

Full feature package: Nutshell Pro

Cost when billed annually: $35 per user, per month

Cost when billed monthly: $39 per user, per month

Insightly CRM is for lifelong customer relationship, It can help you to grow your revenues more than 20% annually. Close more deal faster with work automation. In insightly, We can automatically convert closed deals to projects. It also provide apps integration to stay connected to apps you already use.

Full feature package: Insightly Professional

Cost when billed annually: $49 per user, per month

Cost when billed monthly: $59 per user, per month

Oracle is a complete, Integrated, Extensible application suite for modern customer experience. Oracle helps in analyze marketing performance, attribute revenue, and gain better insight into the customer experiences. We can deploy and use the CRM system easily, optimize sales performance and simplify everything in one place.

Full feature package: Oracle Sales Cloud Standard Edition

Cost: Starting at $100 per user, per month

SAP customer data cloud helps to create seamless customer experience and it also provide the data privacy, customer transparency and control. It provide personalise customer experience across the business. It helps in saving time and guesswork to accelerate sales and manage the sales territories and incentives.

Full feature package: SAP Business By Design CRM Sales

Cost when billed annually: $89 per user, per month

Cost when billed monthly: n/a

Copper is the Best CRM for G Suite users. Copper integrates with G Suite, gets rid of manual data entry, and It is super easy to use. If you can use Gmail, you’ll know how to use Copper. They have over 12,000 customers love using Copper and selling more with the CRM teams.

Full feature package: Copper Professional

Cost when billed annually: $49 per user, per month

Cost when billed monthly: $69 per user, per month

Author: Harshvardhan Malpani

PHP Developer based in New Delhi, India. Working as a freelance web developer providing server deployment, website development and maintenance services.

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